Noodoo nootropic
Role: Illustrator
Self-initiated work
“All the fun, but without the hangover."
I was tasked with creating packaging illustrations for Noodoo, a non-alcoholic sparkling nootropic drink, and showcasing 3 different flavors with a psychedelic twist. Inspired by Mexican alebrijes, I aimed to illustrate brightly colored and patterned animals holding each drink’s main ingredient.
Project Development
![Odetunde_Noodoo_CaseStudy.jpg](https://images.squarespace-cdn.com/content/v1/50bab0f6e4b0e51d69259242/1701128362592-8D1397S53F2KWIX2VW4C/Odetunde_Noodoo_CaseStudy.jpg)
![Odetunde_Noodoo_CaseStudy2.jpg](https://images.squarespace-cdn.com/content/v1/50bab0f6e4b0e51d69259242/1701128362550-JEQQJ05I6I8EVTT6P2AB/Odetunde_Noodoo_CaseStudy2.jpg)
![Odetunde_Noodoo_CaseStudy3.jpg](https://images.squarespace-cdn.com/content/v1/50bab0f6e4b0e51d69259242/1701128363713-L8IUJH86P2Y01C0TARWN/Odetunde_Noodoo_CaseStudy3.jpg)
Artwork has not been commissioned and is in no way affiliated with or licensed by Noodoo. Copyright remains with the artist.